
BA Glass
27/06/2024
This prestigious competition invites students from across Europe to innovate in glass packaging design, focusing on sustainability, creativity, and industrial development. For over a decade, the contest has strengthened the connection between industry and academia, promoting ecological efficiency and supporting future talent.
In 2024, for the 12th edition, students were tasked with designing cutting-edge glass packaging solutions for the fast-growing Ready to Drink (RTD) beverage market.



Their designs aim to help brands stand out in an increasingly competitive space while aligning with BA Glass’ commitment to sustainability.
FRAGMENT was entrusted with fully organizing the 2024 Award ceremony, which took place in the Feltrinelli Foundation, a temple of culture in the heart of Milan. The event highlighted both design excellence and BA Glass’ innovative spirit, providing an unforgettable experience for participants and partners. Our duties covered the coordination of all participants as well as crafting the special atmosphere during the event.





